Why Choose Organic

Feel the Difference

An item of Purebaby organic clothing begins its life as the purest, softest organic cotton available. We want you to feel confident that our clothing is the safest and healthiest choice for your baby, so we choose organic cotton.

This means that our certified organic items contain at least 95% organic fibres, and our dyes are free from harsh chemicals, bleaches and other irritant and pollutant materials.

We create our beautiful pieces in the hope that they will be used through generations of little ones, being passed down, given as gifts and donated.

Our breathable cotton maintains its softness, durability and quality, even when it is washed and worn time and again and will keep its shape and softness for many years.

It is important to us at Purebaby that you can feel the quality and softness in every single garment, as we want no less than the best for your little ones.